Rebecca Storch Eat Happy

20 Reasons Why You’re Eating That

20 Reasons Why You Are Craving Food or Eating What You Don’t Want

  1. You have recently eaten refined carbs which is now causing your body to react to it by either being hungry, or seeking a dopamine hit from more of the same.
  2. You are tired. Our hunger hormones go all whacky when we are tired so we seek out more stodgy foods.  (Check out more on ghrelin and leptin).
  3. You are genuinely hungry. Hungry because your stomach is empty or hungry because you haven’t filled it with nutrient dense foods, fibre, protein, fat, etc.
  4. You are stressed. You are naturally seeking to NOT be stressed. Sometimes time spent eating is time not feeling stressed. Foods taste good and can give us immediate pleasure.
  5. You keep saying ‘SHOULD’. As in “I should NOT eat this. I SHOULD be eating this green salad!” The more you say should, the more you will want all the stuff.
  6. You are resisting looking at something deeper. What you resist, persists; as them gurus say.  It could be anything, but it’s there and it’s annoying. You want it to go away, so you eat; not to relax, but to numb out. You aren’t into drugs, and food is pretty clean in comparison. No hangover the next day. But the aim of it in that moment is darn similar to what is sought out in other substances. Not being there.
  7. You are on a diet. Rules, number, guilt. It’s enough for anyone to turn to food in a way they never have before.
  8. You are looking at numbers on the packet rather than how you feel. Weight vs health. Weight loss foods are not what your body really wants.
  9. The goal you are seeking is externally motivated. How people perceive you versus how you feel. The more goals you have based on external factors, the more difficult they are to keep. But the goals that light a fire inside you that only you know about? Those are the keepers.
  10. You are rebelling. Against what? Hard to say. Rebelling against the rules you’ve put on yourself, or rebelling against someone’s expectations of you. Learn to use your voice.
  11. You are sad, mad, glad or happy. Basically, feeling something. But feeling it deeply, until your innards quiver. If this is unsettling, loading a big old pile o’ stodge on it might weigh it down. Learning to be with yourself, and being your own BFF will help.
  12. You don’t know jack about food. Some basic nutritional information is always useful, although surprisingly hard to come by thanks to industry involvement. The best way to research is to read, and to experiment on yourself – kindly. Cooking food from scratch is a good lesson all round.
  13. It’s habit. You’ve eaten in this pattern for so long, it has run a groove in your brain like a record player. If it’s annoying you, you have the ability to change tracks.
  14. You have no faith in yourself. You are mean to yourself, and believe you aren’t up to scratch, so why not load up on stuff that makes you feel equally as crap? If you have a little voice inside resisting this, maybe it’s time to listen to it. Start to believe that you are worthy, just as you are.
  15. You were told to. Your background, culture, religion etc. will dictate a lot of what you eat. Are you eating that because it’s acceptable in the eyes of others? What about yourself?
  16. Your friends eat this way. You are the sum total of the 5 people you spend the most time with (or so I hear). So if your friends all count their calories and shame themselves for midnight toast feasts, then you are likely going to play along.
  17. You like that food, you just don’t think it’s ‘right’. Well if you like it and you want it, and you know the impact it has on you, then choose to eat it. Because you can.
  18. You feel the need to justify your eating. If you eat that stuff you don’t want, you feel you can right the ‘wrong’ by exercising or eating ‘better’ the next day. But you don’t need to justify your eating as there is no right or wrong, and there is no food judge. It’s just you and the doughnut.
  19. You aren’t practicing choice. You think you ‘have to’ eat a certain way, and you’re forgetting that you have a say in the matter.
  20. You need a mindset reset. If all of this rings true, then your mindset could do with a bit of a shake up. Check out the Mindset Reset eBook for more on all of this stuff.

You can do it. Peace with food, feeling good, feeling balanced and confident are totally within your grasp. Keep going, one kind step at a time!

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by Rebecca Storch

Eat Happy


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